Designing a professional website has never been easier, thanks to the new AI-powered builder from WordPress.com. This tool, now available at no cost, offers a user-friendly experience tailored for entrepreneurs, creatives, freelancers, and bloggers who want to launch a polished site without technical stress.
At the heart of the feature is a conversational interface. Users simply type in a prompt that explains their idea, such as “build a website for my yoga studio,” along with details like the site’s name, purpose, and types of content it will include. The AI then generates a full website layout using the information provided, streamlining the design process in a matter of minutes.
Once the draft site is built, users can either continue customizing through conversation with the AI or take over manually to fine-tune the layout. The builder is only available for new websites, so it won’t work with existing ones on the platform.
The AI tool is free to try, with up to 30 prompts available before users are asked to choose a hosting plan. These plans unlock unlimited AI use and begin at $96 per year for the Premium option, with the Business plan priced at $300 annually. Each tier includes benefits like a free domain for the first year, premium themes, customer support, and allocated storage space.
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While the current AI builder handles basic site creation well, it is not designed for more advanced needs such as e-commerce or websites that require custom integrations. However, WordPress.com suggests this could change over time. As users continue to make edits and interact with the tool, the AI is expected to become more capable and versatile.
Behind the scenes, the technology is powered by a mix of open-source models hosted internally and other models hosted externally. This hybrid approach allows for flexibility while maintaining performance.
This launch positions WordPress.com to better compete with website builders like Squarespace and Wix. These platforms already offer AI-based design assistants, but WordPress is aiming to differentiate itself by offering its version for free as part of its broader platform.
For anyone seeking a fast, low-effort way to build a clean and professional website, WordPress.com’s new AI builder could be the perfect starting point.
